As of 2023, the Marvel Cinematic Universe is the highest grossing movie franchise with a total box office revenue of 29.55 billion dollars. However, no amount of money justifies the monstrosities Marvel has put out these past few years. 

Marvel’s masterpiece, Avenger’s Endgame, Is the number one movie of 2019. In this movie, we see our beloved original Marvel characters come together one last time to fight their final battle. Characters die, story lines end, and the Marvel we came to know and love changed forever. 

So why wasn’t this the end?

Since the release of Avengers endgame, ten movies have been released, along with nine shows. With every new project that comes out, die-hard Marvel fans are reminded of all the amazing things that were lost after the making of Endgame. For example, Marvel’s Eternals included never seen before characters and followed the lives of ancient aliens, a topic that has never once been mentioned in past movies.  

Maybe if Eternals had followed a familiar story line and kept in iconic characters like Captain America or Iron Man, it would have been a fan favorite. Instead, The movie was a complete failure. One critic even says, “It was the worst opening for an MCU movie in six years.” 

Not to be ignored, however, is a rare success for the modern Marvel franchise: Spider-man: No Way Home. No Way Home’s major source of success was the implementation of two well-known characters: Spider-Man and Doctor Strange. The main conflict included a subject that we had seen before, that being the “multiverse,” and still had the comedic feature that all Marvel fans know and love. 

While Marvel continues to make money and accumulate fame, enough is enough. They repeatedly disregard the quality of their movies and only care about the dollar signs attached to their projects.

If the MCU can bounce back from their downfall and reignite the spark their movies once had, there is hope for Marvel. But, if they can’t… 

Endgame should have been the end.